
Branding & Design Stylist
PROJECT SCOPE
Branding
Design
Email Newsletter
Marketing Collateral
THE CHALLENGE
After creating distinctive styles for her Newport Beach clientele for 20 years, Anna wanted to spend more time in Italy. For that to work, she needed a way to keep connected as she travelled between the two.
OUTCOME
We created a personal brand that would follow Anna wherever she landed. This included a logo, stationery, and a newsletter where she could write short missives to alert clients to her comings and goings.
Anna needed branding and design that would bridge her vision for her business with the experience clients had grown to love.
She began her career styling for theater productions in Italy, so we used her love for dramatic shapes and colors as a starting point for her brand.

The logo is a modern word mark in playful, mnemonic configuration to help clients pronounce her name.
When the off-kilter vertical shape doesn’t work, there’s an alternate horizontal version.




Photo Credit: Sheri Geoffreys




Personal branding is important, especially when you work for yourself. Anna now has a distinctive look that will follow her wherever she goes.
Visit Anna at Ashtin Salon for an amazing head of hair.
Personal branding is important, especially when you work for yourself. Anna now has a distinctive look that will follow her wherever she goes. Visit Anna at Ashtin Salon if you want an amazing head of hair.

From Clients
The most rewarding part of this project is being able to see what our company has to offer in a new light. It was challenging to convey our processes and services, however, Michele put in her own research and became more educated in our industry than we would have ever expected her to. Michele always exceeds our expectations!
Katrina Russell Davis, I-Source Technical Services
Need help with branding?
CLAIM YOUR SUPERPOWERS WITH CLARITY & INTENTION
Need help with branding?
CLAIM YOUR SUPERPOWERS WITH CLARITY & INTENTION