Project Description

Branding & Design Stylist

PROJECT SCOPE

Branding
Design
Email Newsletter
Marketing Collateral

THE CHALLENGE

After creating distinctive styles for her Newport Beach clientele for 20 years, Anna wanted to spend more time in Italy. For that to work, she needed a way to keep connected as she travelled between the two.

OUTCOME

We created a personal brand that would follow Anna wherever she landed. This included a logo, stationery, and a newsletter where she could write short missives to alert clients to her comings and goings.

Anna needed branding and design that would bridge her vision for her business with the experience clients had grown to love.

She began her career styling for theater productions in Italy, so we used her love for dramatic shapes and colors as a starting point for her brand.

logo design upscale hair stylist

The logo is a modern word mark in playful, mnemonic configuration to help clients pronounce her name.

When the off-kilter vertical shape doesn’t work, there’s an alternate horizontal version.

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Photo Credit: Sheri Geoffreys

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Personal branding is important, especially when you work for yourself. Anna now has a distinctive look that will follow her wherever she goes. Visit Anna at Ashtin Salon if you want an amazing head of hair.

Personal branding is important, especially when you work for yourself. Anna now has a distinctive look that will follow her wherever she goes. Visit Anna at Ashtin Salon if you want an amazing head of hair.

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Flux Appeal is a boutique creative studio in Los Angeles, California. We work with small to mid-sized businesses in need of strategic, creative services to get to the next level.

From Our Clients

The process far exceeded my expectations! I gained a clear understanding of how I want clients to perceive me and the services I offer. This is has given me the added confidence I needed to move forward. Michele was able to capture the vision I had for my brand and bring it to life beautifully.

Jodi Selleck, CFP, EA, Selleck Financial Group

The most rewarding part of this project is being able to see what our company has to offer in a new light. It was challenging to convey our processes and services, however, Michele put in her own research and became more educated in our industry than we would have ever expected her to. Michele always exceeds our expectations, she is excellent at what she does and always delivers!

Katrina Russell Davis, I-Source Technical Services

I have found Flux Appeal to be an absolute wonder in the web-world of promises that are never delivered. They took my barely functioning, unattractive web site and added both outstanding design and superb engineering to make it a web site that has given me nothing but excellent feedback from visitors. There seems to be nothing beyond their inventive grasp.

Arthur Taussig, Artist, Film Critic

Need help with branding?

CLAIM YOUR SUPERPOWERS WITH CLARITY & INTENTION

    Need help with branding?

    CLAIM YOUR SUPERPOWERS WITH CLARITY & INTENTION