The case for brand guidelines, simplification.
Making decisions about how to present your brand to the world can be challenging. Double that if your team shares the responsibility of shaping your brand. With brand guidelines, you can stop continually wondering if your marketing or social media feeds look and sound “on brand.”
A brand guideline helps you:
- Retain consistency across different media
- Clearly communicate about your brand
- Develop a system for creating visual content
Brand guidelines, also known as style guides, accompany all of our branding and logo projects. We also develop them as standalone tools for clients who need help documenting their existing visual identity.