Branding & Design for ambitious small businesses.

Tap into the strengths that connect you with enthusiastic audiences.

How we help.

Branding & Identity

We help you gain clarity so you can bring your best to the industry you serve.


Graphic Design

We help connect your vision to an expression of value and a tangible reason to buy.

Graphic Design


Logo Development

Brand Consulting

Brand Strategy


Naming & Tagline



Ad Design


Media Kit

Book Design


Web/Blog Design

Web Content

E-Mail Campaigns

Social Media

Sales Deck



Branding A Start-Up

Brand strategy and identity for a new fashion hardware line.


Web Design for Manufacturing

Evolving product awareness for an established manufacturing company.

Rebrand Best Framing

New messaging and visuals for a well-loved local frame shop.


Flux Appeal is a boutique creative studio in Los Angeles, California. We work with small to mid-sized businesses in need of strategic, creative services to get to the next level.

From Our Clients

The process far exceeded my expectations! I gained a clear understanding of how I want clients to perceive me and the services I offer. This is has given me the added confidence I needed to move forward. Michele was able to capture the vision I had for my brand and bring it to life beautifully.

Jodi Selleck, CFP, EA, Selleck Financial Group

The most rewarding part of this project is being able to see what our company has to offer in a new light. It was challenging to convey our processes and services, however, Michele put in her own research and became more educated in our industry than we would have ever expected her to. Michele always exceeds our expectations, she is excellent at what she does and always delivers!

Katrina Russell Davis, I-Source Technical Services

I have found Flux Appeal to be an absolute wonder in the web-world of promises that are never delivered. They took my barely functioning, unattractive web site and added both outstanding design and superb engineering to make it a web site that has given me nothing but excellent feedback from visitors. There seems to be nothing beyond their inventive grasp.

Arthur Taussig, Artist, Film Critic

Find out how gaining clarity can get you more business.